About

A century ago, a resourceful sign-painter named George Schefter set up his easel on a sidewalk and proved that a well-made sign can shape how a community sees itself. His rule was simple: if a sign bears a name, it should earn it.

That same conviction lives on today in Sign Badgers, a Fargo-based signage and visual marketing company built on craftsmanship, creativity, and reliability. What began as a small shop has grown into a trusted partner for some of the region’s most recognized brands.

We specialize in high-quality signage solutions, from large-format graphics and wayfinding systems to custom kits for national rollouts. Our work can be found in sporting goods stores, equipment dealerships, gyms, and businesses across the United States.

Our team combines advanced production technology with hands-on expertise to deliver signage packages that not only look sharp but also install seamlessly. Whether it’s outfitting a new store, creating branded environments, or producing custom signage for events, we pride ourselves on problem solving, attention to detail, and coming through for our customers when it counts.

Today, Sign Badgers continues to grow with new equipment, expanded capabilities, and a dedicated team committed to helping businesses stand out.